2021 Annual Conference

ACRA’s 27th Annual Conference: Old Town Alexandria, VA (September 8-12, 2021)

Our 27th annual conference will be held in Old Town Alexandria, VA from September 8-12, 2021. This year’s conference theme — A Watershed Year: Navigating Change in the CRM Industry — focuses on how the past few years have brought historic changes to not just ACRA, but to the CRM industry overall and the nation at large. From navigating new ways of conducting business in the face of COVID-19 to addressing long-standing diversity issues in the industry, now is the time for CRM firms to come together to bring lasting positive change. Our host firm is Dovetail Cultural Resources Group

The draft schedule is available here. Stay tuned to this page for additional updates as we get closer to the event.

Rooms are available at The Embassy Suites for the special conference rate of $159.00/nightClick here to book online, or call 800-362-2779 and use the code “ACA” to get the special conference room price.

The health and safety of our attendees is of the utmost importance as the ongoing pandemic continues to evolve and we emerge into a post-pandemic world. Learn more about our ongoing health and safety plans for conference here.

Conference registration is open! Firms will receive a registration discount on firm registrations after the first one. Register today to reserve the lowest rates! Please feel free to download and disseminate our Save the Date flyer at CRM events to encourage new attendees at the conference. Need a paper registration form? Click here.

If you have questions about conference planning or would like to get involved, please contact Conference Committee Chairs Kerri Barile and Bonnie Gibson or Executive Director Amanda Stratton

Public Health & Safety at 2021 ACRA Conference

While we are all excited to come together in person again, the health and safety of our conference attendees is our first and most important priority and we must be mindful of public health best practices as a part of the COVID-19 pandemic. ACRA will be following all health and safety guidelines set forth by the Centers for Disease Control and all local ordinances. These may include masking, distancing, and other measures as necessary. We are continuing to monitor the situation as it evolves and will be sharing more specific health and safety protocols as we get closer to the conference. Stay tuned to this section for the most up-to-date information on safety at the 2021 ACRA Conference.




ACRA Headquarters
2101 L Street NW, Suite 800
Washington, D.C. 20037

Local: 202-367-9094
FAX: 866-875-6492
Email: Headquarters


Powered by Wild Apricot Membership Software